EFFECTIVENESS OF SOCIAL MEDIA IN INFORMATION TECHNOLOGIES
The term social media refers to the use of web-based and mobile technologies to convert communication into constructive dialogues. We are all hooked on social media to remain in touch with our family and friends. Information technology effects are capable of reaching audiences all over the world. The professional groups in the office can co-draft documents, spreadsheets, Google docs and presentation slides, etc. There is huge popularity discovered in the fields of micro-blogging or blogging. Everybody is interested in telling their stories.
Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without talking about the other- Bill Gates, The American Magnate, investor, author, and philanthropist
Social media is an integral part of digital marketing. In this era of effective information technology, brands have moved from traditional marketing to social media marketing. The IT recruitment consultancy is developing an innovative hiring structure for the social media sector Information technology is spinning social media with colorful threads of marketing, communication, and online brand building.
48 % of CEOs said their companies have lost money due to inefficient recruiting. 89 % of companies plan to recruit on social media. 80% of employers say social recruiting helps them find passive candidates. Let’s learn how social media is a creative technology for the business society:
A Great marketing career:
Social media is a platform, where marketers can use their “Storytelling Skill” and build effective recognition and royalty. It is about creating brand awareness and working on the sales- growth of the company.
Cost Effective:
Social media is not free, but very cheaper as compared to other mediums of advertising and marketing. A person can scout out potential customers and target audiences with just a few clicks and keystrokes.
Multiple openings:
The social media marketing sector offers a large number of openings. The various job roles in social media are Social media marketing offers the following position. Digital media specialist, Internet marketing director, Social media manager, SEO, Digital strategist, SMO, Content Writer, Online community manager, Social media strategist, Online marketing specialist, Content marketing manager, Marketing manager..
Helps during the Crisis in Communication:
If the customer has any issue with the product, he or she will immediately jump to the Facebook page of the company and post their concern. You can handle the complaint, without affecting the online reputation of your company. It will give you the chance to learn and refine your services more.
If the customer has any issue with the product, he or she will immediately jump to the Facebook page of the company and post their concern. You can handle the complaint, without affecting the online reputation of your company. It will give you the chance to learn and refine your services more.
